The United States has not passed a major federal law regulating the cosmetics industry since 1938. As a result, the U.S. has only banned or restricted 30 ingredients, while Canada has banned or restricted nearly 600.
That is simply not good enough.
I partnered with Beautycounter because this company is committed to a health + safety standard that goes far beyond what is required by law.
I appreciate that Beautycounter created their 5-Step Ingredient Selection Process to ensure that customers feel confident in the safety of their products.
Read on to learn more:
Ban Intentionally
We prohibit the use of 1500+ questionable or harmful ingredients, which you can find on The Never List™.
The Never List™ is Beautycounter’s guidepost for creating new, high-performing products. It’s the strictest criteria in the retail beauty + skincare industry — by far.
Screen Rigorously
With the help of scientists + industry leaders, we look for information on specific hazards, like cancer, developmental toxicity, and hormone disruption. We use many sources: industry, academia, government bodies and non-profit health organizations.
Learn Constantly
There are major data gaps on many cosmetics ingredients, so we have a team committed to reviewing emerging data, occasionally commission our own studies, and even have a groundbreaking research partnership with Tufts University focused on endocrine disruption.
Source Responsibly
As a B-Corp, we balance profit, people, and planet when we choose our partners and ingredients. We choose only the best organic, natural, synthetic, and sustainable ingredients that meet our exacting standards.
Share Transparently
Our ingredient lists identify every formula ingredient, including known components of fragrances, flavors, and intentionally added preservatives. We’re not perfect, but we’re honest + working towards that every day.
